Training List

Details of Master Class on Living Brand for Living Business


Power of brand
Corporate brand marketing
Corporate image
Corporate communications
Marketing communications & branding
Product VS Brand
Integrated Communications etc
Reputation Management: definition and functions
Reputation management through corporate communication
Elements of corporate communication


Corporate communication tools and platforms
Treating the corporate as a brand
Measuring reputation and reputation ratings
Corporate brand vs. product brand
Corporate brand and visual identity

Details of First Aid and Emergency Health Care in Work place.

*treatment of minor bleeding and minor burns
*treatment of an unconscious casualty
*priorities of first aid and managing the scene
*treatment of a choking casualty
*treatment of fainting, bites and stings, sprains and strains
*treatment of Acute Asthma,
*treatment of Snake Bite,
*treatment of Respiratory problem, Bleeding,
*treatment of CNS dysfunction ( Unconcious),
*treatment of Fracture of long bones,
*treatment ofInjury to any vital organ,
*To do when Drowning, poisoning,
*To do in case of Burn, RTA, Disaster.

Details of KAIZEN:: strategy for making continuous improvement in all business areas.

Origin and development of KAIZEN

KAIZEN philosophy (GEMBA, MUDA, etc.)

Waste in the production and service area

MUDA searching - live on-the-spot

Presentation of potential improvement

5S campaign, benefits of standardisation

Deming circle (SDCA / PDCA)

Structured problem solving

7 quality tools

Success control through visual management

Integration of staff in the KAIZEN process

KAIZEN in the administrative area

Details of Data Analysis for Business Excellence

• What is Six Sigma?
• What is DMAIC for Six Sigma?
• Six Sigma Tools — Overview
• Cause and Effect Diagrams (Fishbone)
• Check Sheets
• Pareto Analysis using Excel with ExcelTM
• Measures of Central Tendency and Variation
• Histograms and Specification Limits
• SPC vs. Process Capability
• "Central Limit Theorem"
• Cp and Cpk Indices — A practical approach
• t Test and Confidence Intervals in Excel
* Sample Size Determination
• X Bar & R Chart
• X Bar & S Charts (n>10) (for reference)
• Short Run Charting Techniques
• NP Charts • P Charts (fraction defective)
• C Charts
• Interpreting Trends and Shifts in Data
• Planning Corrective Action
• Implementing Continuous Process Improvement

Details of The art of communication & presentation skill

>>Why communication is important
>>Communications process
>>Channels of communications
>>Barriers to communications
>>Conversation Guideline
>>Telephonic Communication
>>E-mail Communications
>>Written Communication
>>Developing and Organizing Presentation Content
>>Preparing to Give the Presentation
>>Use of Power Point
>>Using Visual Aids and Support Materials
>>Handling Questions from the Audience
>>Managing the Presentation Environment
& many more

Training Methodology:

**Learning by doing
**Video clips
**Teamwork exercise
**Peer Feedback

Details of supply chain management with Fast react system.

1.Introduction to supply chain function & process
i. What is supply chain?
ii.The objective of supply chain
iii.Cycle of supply chain process

2.Relation of supply chain
i.Materials flows
ii.Information flows
iii.Financial flows

3.Supply chain facilitated with-

4.Supply chain & Demand chain
i.Demanding customers
ii.Shrinking products life cycle
iii.Proliferating products offerings
iv.Growing retailer power in some cases
v.Doctrine of core competency
vi.Emergence of specialized logistic providers
viii.Information Technology

5.Supply chain goals
i.Revenue growth
ii.Better asset utilization
iii.Cost reduction

6.Supply chain underlying principles
i.Compression ( Planning/manufacturing/ supply)
ii.Conformance (forecast/plan/distribution)
iii.Communication (real time data)

7.Steps of supply chain process
i.Designing the supply chain
ii.Optimizing the supply chain
iii.Materials flow planning
iv.Transaction processing and short term scheduling

8.The virtual value chain
ii.Mirroring capacity
iii.New customer relationship

9.Dealer & Customer management
i.Inventory ownership and management
ii.Sales and technical support
iii.Order handling
iv.Credit management

10.Case studies

i.Wal-Mart supply chain process & management
ii.Interstoff Apparels Ltd supply chain management

12. Ending formalities.

Details of Training on Back to Back LC including EPZ rules,Insurance Policy and Latest Changes

Session 1
**International Sales Contract, International Shipment
**Imports & Exports under the Contract Procedure: Documentary Draft Transaction
**What is collection? How to handle collection documents? Parties to a documentary collection. What constitute clean bills & documentary bills?
**Payment Terms: D/P or CAD and D/A
**Risks inherent in exports under the Contract Procedure. How to reduce the risks?
•What are LC, Back to Back LC and Master LC? Why LC is preferred over other Payment Methods?
•Documents used in Documentary Credit (LC) Transaction
•Parties to a Letter of Credit Transaction: Applicant; Beneficiary; L/C Issuing Bank; Advising Bank; Nominated Bank; Confirming Bank; Negotiating Bank; Claiming Bank; Reimbursing Bank

Session – 2
•Types of LC according to Availability of Payment: Sight Payment Credit; Acceptance Credit; Deferred Payment Credit; Negotiation Credit
•Documentary Credit (LC) Transaction
•Examination of Export LC. What are the Defective/unacceptable clauses found in the Export LC?
•How to open BB LC with reference to ready made garments industries in Bangladesh? How to settle payments of import bills under BB L/C.
•How to handle imports under the Export Development Fund (EDF) Procedure?
•What are the EPZ Rules for Exports - Imports

Session – 3
•Exports: Advising of Exports LC, Negotiation/discounting of Export Bills, Assigning of Proceeds.
•Practical Exercise - opening of BB LC.

Session – 4
•Practical Exercise - opening of BB LC (Continued …..)
•Few Glossary of Terms: Pass Book, IRC, ERC, UD, D/A & D/P or CAD, Bill of Entry & Bill of Export, Third party documents & B/L, Stale documents, Charter party B/L,Deck Shipment ,UPAS, Forfaiting Transaction? Short form of B/L, Straight B/L, ICC, UCP, ISBP, URC, Incoterms .
•Question & Answer.

Details of Fire Safety and Instant Aid in Work Place

Fire Safety

• Fire Risk Assessment & Matrix

• Fire Safety Laws & Standard

• Fire Emergency Planning

• Fire Chemistry, Types of Fire

• Main Causes of Outbreak of Fire

• Fire Detection & Warning System

• Fire Protection System

• Fire Hazard Reporting System

• Formation of Fire warden

• Role of Fire wardens

• Good practice & Bad practice


• Statistics of fire incident in Bangladesh 2010-2011-2012

• Case study on: Nimtoli, Tajrin Garments fire tragedy

• Video session on earthquake safety procedure

First Aid

• Burn management

Practical Sessions

• Fire Drill & Evacuation System

• Fire Emergency Signals

• Rescue Methods

• Operating System of - Fire Extinguisher, Hose Reel, Fire Blanket

Details of 3G Fire Safety and Security Auditing System

Our Fire Safety Audit shall assess for suitability and compliance the following:

•means of escape
•emergency lighting
•fire fighting equipment
•fire procedures
•fire separation
•fire protection
•flammable storage facilities
•recording strategies
•action in case of fire, do’s & don’ts
•training provision

A suitable and sufficient fire risk assessment by a competent person
Action plans related to any significant findings of the fire risk assessment
Emergency plans for the premises (what to do in the event of a fire)
Preventative and protective measures regarding fire
Fire drills and staff fire training records (who, when, & what training)
Fire safety maintenance checklist (what is checked, by who, and when)
Staff information on fire safety and dangerous substances.
Evidence that the following have been tested by a competent person:- Fire
detection and warning system; Emergency lighting; Sprinkler
System; Ventilation System; Firefighting equipment; Electrical wiring in the building; Portable appliance testing.

Details of 4th Generation Business Communication

Describe the steps required to think through and prepare a message.

Identify target audience and what they need to know

Follow key checkpoints to ensure that the communication is clear and complete

Describe the variety of communication methods and how to select the right ones based on the situation

Tools and best practices to enhance frequency and quality of communication

Purpose of communication

Communication outcomes

Communication pitfalls

Crafting effective communication (4 C's)

Communication methods

Elements of a communication plan

Enhancing credibility of your communication using
facts and data

How to run effective meetings

Use feedback to measure success

Details of Creative and Professional Graphic Designing

Brochures Design
Catalog Design
Page Makeup
Business cards
Greeting cards
Labels and packaging
Cover Design
Web banner
PSD Templates for Web

Details of News and Programme Presentation in Radio and Television

Make their presentation artistic and attractive to the audience.
Training Content
Mass media : Radio & Television
Duties and responsibilities of Radio and Television presenter
Rules for pronunciation of alphabets
Capture of sound
Rules for writing script and announcement sheet, mode of talking, inclination, breathing and pause, recording of programme
Classroom exercises and evaluation

Details of Excellence in Executive Communication

1. Empathy- definition, context, awareness and expression

2. Communication- definition, context, practice and effect

3. Difficulties and challenges of life

4. Obstacles of communication

5. Empathic communication

6. Tips and tools for empathic communication

7. Communicate efficiently and tactfully with clients, direct reports, colleagues, your boss and senior management

8. Identify the major elements of communication and will know the communication model
9.Overcome the communication barriers more successfully

10.Respond in a professional manner, even when you’re out of your comfort zone >> Strengthen your communication effectiveness with active listening >> Identify own communication style and to adapt in any situation >> Improve your image through increased self-awareness

Details of First Aid & Victim Handling (Burn Management) at Work Place

*Treatment of minor bleeding and minor burns
*Treatment of an unconscious casualty
*Priorities of first aid and managing the scene
*Treatment of a choking casualty
*Treatment of fainting, bites and stings, sprains and strains
*Treatment of Acute Asthma
*Treatment of Snake Bite
*Treatment of Respiratory problem,

*Treatment of CNS dysfunction (Unconscious)
*Treatment of Fracture of long bones
*Treatment of Injury to any vital organ
*To do when Drowning, poisoning
*To do in case of Burn, RTA, Disaster.

CPR in details
•Thorough Clinical Assessment
•Cardiac Massage
•Positive Pressure ventilation
•Continuous Monitoring
•Emergency Medication

Victim Handling:

•Observation and Assessment
•If Respiratory Distress then Oxygen and Ventilation
•Control Bleeding if any
•Appropriate Antibiotic if needed
•Symptomatic treatment
•Follow Up and Rational Referral if needed

Details of 2 days Training on “Modern HR Practices for organizational productivity”

> HR Planning & Analysis
- Stages of HR Plan
- HR Planning process
- Factors that determine HR Planning
> Writing the Job Description
- Fundamentals of JD
- Components of Job Description and Job Specification

> Recruitment & Selection of HR
- Recruitment Process
- Sources of Recruitment: Internal vs. External
- Selection Methods: Interviewing and Testing

> Compensation & Benefit Management of employees
- Compensation Program
- Types of Compensation
- Non Cash Benefits
- Key Steps in Developing Compensation Strategy
- Payroll System
- Incentives

> Performance Appraisal Systems
- Performance Management:
- Traditional Methods vs Modern Methods of Appraisal
- Steps in Performance Appraisal
- SMART Plan & KPI
- 360 Degree Feedback Model

> Training & Development of HR

- Modern Approaches of Training and Development
- Types of Training
- Training Need Assessment
- Evaluation of Training

Details of Online Marketing & eMail Marketing for Business

By the end of this course, participants will be able to create their own online marketing action plan for their business or cause.
Contents of Training:

1. Introduction to Online Marketing:
Benefits, channels, basic advertising vocabulary (SEO, SEM, PPC, CPC)

2. Analyzing Website Behavior:
Google Analytics, key metrics, landing page testing

3. Content Marketing:
Videos, Blogs, Presentations (How do you want your company to appear to the public?)

4. Social Media:
Facebook, Linkedin, Twitter, Instagram, Pinterest, Foursquare (Who do you want your company to be for the everyday person?)

5. Email Marketing:
Create Targeted database,ADs,Bulk emailing, Campaign analyzing, Business Emailing, Template design, Monitoring response rates, testing different messages

6. Paid Marketing:
Search and Display networks

7. Paid Marketing Part 2:
Facebook ads and other tools

8. Implementation:
Making an online advertising action plan for your business

Details of Effective Training Need Analysis (TNA) & Return on Investment (ROI) on Training Programs

Key Topics to be discussed in the session:

Training Need Analysis:
> What is Training
> Learning VS Training
> Types of Training
> Method of Training
> Training Wheel
> Design of the Training Program
> Job Analysis
> Training Need Assessment
> Training Need Analysis
> TNA Framework
> Training Need Assessment Method
> Kirkpatrick’s Four-Level Model

Return on Investment on Training Initiatives by HR
> What is Return on Investment (ROI)?
> Considerations for Using ROI
> ROI on Training (ROTI)
> Uses/Benefits of ROTI
> Example of Performance of the Training
> Performance Indicators
> Some mathematical analysis on ROTI

Q & A followed by Certificate Handover and Group Photo Session

Details of Brand Building through Integrated Marketing Communication

1st Half
1.Pre Works of Marketing Campaigns (Background, Research, Objective, Timeline etc).
2.Linking campaigns with brand positioning in right segment (Matching Target Customers Personality).
3.Customer and Consumer Insight Analysis.
4.Integrated Marketing Communication: Setting up Core Campaign Activities (ATL and BTL).
5.Qualitative and Quantitative Expectation Setting of the Marketing Communication. (Brand Tracking).
6.Synchronization of Associated Departments to Implement the Plan.
7.Techniques of Meeting Deadlines.
8.Sharp Implementation. (linking with Sales Volume)
9.Financial Rationalization and Budget Control.
10.Evaluation, Reporting and Closing (Interim and Exit).
11.Marketing Campaign Overview (Local and International).

2nd Half

1.Real life Marketing Campaign Design through the Trainees in Teams.
2.Evaluation of the Campaign Plans through the Audience.
3.Art of Marketing Campaigns
4.Corporate Strategic Overviews of Marketing Campaign.
5.Way Forward and Closing
All the topics will be covered through Real life illustration.

Details of SOCIAL COMPLIANCE: IN RELATIONS TO LABOUR LAWS-2006 (Amendments in 2013)

-Introduction to Social Compliance
-Introduction to Labour Laws
-Condition of Employment
-Maternity benefit
-Health, Safety & Hygiene
-Welfare provision
-Working hours & leave
-Workmen’s compensation
-Unfair labour practice
-Trade Union & Industrial Relations


What is Performance Management
What is Performance Appraisal
Purpose of Performance Appraisal
Methods of Performance Appraisal
Appraisal Interview Method
Management by Objective (MBO)
KPI ( Key Performance Indicator)
Balance Scorecard

Measurement of Performance Measure
Human Capital Development
Learning VS Training
Types of Training
Method of Training
Job Analysis
Capacity Development Requirement Tools
Kirkpatrick’s Four-Level Model


Presentations, practical exercises, case studies, quiz, question and answers.

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